Quick Start Guides

Getting Started

How to Create a Campaign

Once you have logged in to your account, the first thing you will want to do is create a campaign. A campaign in a UTM (Urchin Tracking Module) is a way of identifying a specific marketing or advertising initiative that directs traffic to your website. Examples include: promo offers, product launch, blog highlights, reddit comments, video promos, influencers, etc. To create a new campaign, click on the "New Campaign" button. Give your campaign a name and enter any other relevant information such as the campaign start and end dates.

After you have created your campaign, the next step is to add links to it. To do this, click on the "Create Link" button. You can add as many links as you like, and you can also add tags to help you organize your links. The tags you will select from include campaign, source, medium, term (optional) and content (optional). Once you're finished with creating the link, copy the short link and start sharing!

Want to learn more about UTM parameters?

Once you have added your links to your campaign, you can monitor their performance. CampaignTracker.io provides you with real-time data on clicks, conversions, and other important metrics. You'll be greeted with this useful dashboard immediately after logging into your workspace. Then you can use this data to optimize your campaigns and improve their performance by understanding which marketing methods are more effective.

Analyzing Data

Finally, it's important to analyze your data to understand what's working and what's not. CampaignTracker.io provides you with a range of reports and analytics tools to help you do this. Use this information to make informed decisions about your marketing campaigns and improve their effectiveness over time. Remember, it's all about optimizing your marketing strategy so you can build your brand.

And that's it - you're now ready to start using CampaignTracker.io to manage your links and track your marketing campaigns! Pretty easy stuff, right?